Data will improve publishing business

According to ComScore, digital publishers now see only 1.7 pageviews on average and just 3.8 minutes on-site per session. Several leading publishers have identified visual, interactive storytelling as the right strategy to engage modern readers, who no longer wish to engage with longform text. Rich media content sees much higher click-through and engagement rates than traditional static text and images.  Intelligent content automation will fundamentally change the nature of news publishing, making lives easier for journalists. Read more