The cookieless future in digital marketing is coming and the way the industry will adapt seems to be clear now. We should prepare to this important change soon
Read MoreTop 7 digital analytics software you should consider in 2021
Is there any analytics system beyond Google Analytics?
What are the best digital analytics tools? Here’s our top 7 list: We’ve gone over lots of the best data analytics platforms. They are described by niche, industry and features. Where possible, we include prices. Some good data platforms are even free.
Top 5 Data Management Platforms in 2021
Get control over your website and marketing data from the tech giants with an easy to use DMP platform.
Build retargeting campaigns in 60 seconds. Own all your data you pay for.
Here is our list of top 5 DMP platforms you should consider in 2021.
advertising technologies
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Ad Server
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Social media
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news and blog
Direct-To-Consumer – a brand new online model
In this article we take an overview of direct-to-consumer trends and explain how producers can benefit from incorporating DTC into their own business plans.
Read MoreDirect Mail – The Most Overlooked Digital Marketing Channel
In he latest his post Jonathan McClure from claims that direct mail has adopted many new tricks, tips and tactics over the years. With digital printing, smart presses, and integration...
Read MoreCDP Best Practices
Customer Data Platforms (CDPs) has emerged lately as one solution for understanding individual customers and delivering an enhanced customer experience. Problem of CDP best practices was covered by John Rampton...
Read MoreMarketing Automation and Lead Generation
Michael Azrikan, a Digital Campaign Manager, Oracle Marketing Cloud for Oracle has published a short study how personalization and relevance come together to make lead generation campaign more robust and...
Read MoreCentraals starts online courses
Everybody is about to start online learning. It is already done by millions of students around the world and it will continue. Centraals decided to enable its training program in...
Read Moreevents
Data for Breakfast edition Mar 2020
Data for Dinner by Centraals and Oracle. Come, Learn, Discuss, Eat, Meet in Athens on 25th of March 2020.
Read MoreData for Breakfast edition Jan 2020
Data for Dinner by Centraals and Oracle. Come, Learn, Discuss, Eat, Meet in Warsaw on 14th of Jan 2020.
Read MoreModern CX Forum 23.10
Discover modern ways to connect with customers by using combined data and advanced personalization to build personal marketing contacts. Become a leader in customer experience
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