When it comes to making the switch to Google Analytics 4, data privacy savvy customers can consider Matomo as a viable alternative.
Author: Michael Reeves
What’s new with 3p cookies?
Google’s announcement that it will keep its certain 3p cookies alive until mid 2023 has been met with a mix of reactions.
Marketplace for boaters – Velamic
Centraals has been revealed as the winner of a prestigious pitch. It has been tasked with building a new marketplace for boats and yachts – Velamic.
Direct Mail – The Most Overlooked Digital Marketing Channel
In he latest his post Jonathan McClure from claims that direct mail has adopted many new tricks, tips and tactics over the years. With digital printing, smart presses, and integration with other channels, it can mirror much of the functionality from digital.